Believe it or not there is
a lot that goes into designing
a mail piece extending far beyond graphics, color, text, and offers.

Of course the easiest part of designing a mail piece is determining what you want to mail, a letter, a postcard, folded self mailer, maybe even a flat or an actual package. All are fine but each has its own requirements dictated by the Postal Service. Each has its own height, width, weight, minimum thickness, maximum thickness, aspect ratios, color requirements, and so on.  All of these requirements must be met in order to have your mail piece delivered as efficiently as possible.  If they are not met you will pay for it in the form of increased postage, additional fees, or in the worst case having the items simply returned to you.  Once these items are out of the way you can start thinking about graphics, color, text, and offers.

DataCentral has been designing and mailing all forms of direct mail for over twenty years.  We have an experienced full time staff designing mail pieces to not only conform to the Postal Service Standards, but to make the impression our clients want.

For more information or to have us take a look at your creative, please email us at info@datacentralinc.com or call us today at 1.800.411.5771.